Fresh,
Raw
Unlock the power of pure raw nutrition by feeding fresh, frozen & freeze-dried food
The raw benefits
Feeding your dog or cat raw food, whether it’s fresh, frozen, freeze-dried, or blend, can offer several health benefits:
Learn more about raw
How to transition your pet to a raw diet
Incorporating a new food into your dog or cat’s diet requires a thoughtful approach to ensure a smooth transition and to avoid digestive issues.
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The raw reality
Higher Nutritional Value
Feeding fresh, frozen, or freeze-dried food has more nutrients compared to processed foods, which often lose some vitamins and minerals during manufacturing. They contain higher levels of animal protein, which is beneficial for muscle maintenance and overall health
Improved Digestibility
Fresh, frozen, or freeze-dried food is easier to digest due to the high quality and natural form of the ingredients. This can lead to better nutrient absorption and overall health.
Healthier Skin and Coat
The high-quality proteins, amino acids, and fats found in these foods contribute to healthier skin and shinier coats. Amino acids are crucial for producing keratin, the primary protein in hair and skin, supporting healthy growth and repair. The higher levels of healthy fats include omega-3 and omega-6 fatty acids. Omega-3 fatty acids reduce inflammation and promote skin health. Omega-6 fatty acids support the skin's barrier function and coat glossiness.
Reduced Allergies and Sensitivities
These foods typically contain fewer fillers, artificial additives, and preservatives that can trigger allergic reactions and sensitivities. Minimally processed, natural ingredients reduce the exposure to potential allergens.
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